Stores packed, retailers pleased...throughout the region this morning,..St. Louis Missouri

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The below-freezing temperatures were no match for the thousands of shoppers who hit stores throughout the region this morning, long before the sun came up.

Retailers are reporting strong sales and shoppers are taking advantage of the early bargains offered to stay on budget. Or close to it.

Not all retailers waited until today, though, starting Black Friday on Thanksgiving Day.

An increasing number of chains opened yesterday in an effort to ring up more sales and gain market share during a time of lackluster consumer spending.

Shoppers reported today getting a place in line early to make sure they got deeply-discounted doorbusters and other items on their holiday shopping lists.
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