Friday, January 14, 2011

Name Change for 3 Girl Scout cookies this year, Thin Mints stay the same

Caramel deLites - Tagalongs - Do-si-do    
New Girl Scout cookies for this year   
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Girl Scout cookies get new names; Thin Mints stay

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BY AISHA SULTAN  www.STLtoday.com  January 14, 2011 12:20 am

Would a Samoa by any other name taste as sweet?
That's the question area cookie lovers will be facing when Girl Scout cookie sales begin Saturday.
The Girl Scouts of Eastern Missouri have switched bakeries after 20 years, from Little Brownie Bakers, a subsidiary of Keebler, to ABC Bakers, a subsidiary of Interbake Foods. Those are the only two companies licensed to make official Girl Scout cookies, but each owns its recipes and cookie names.
So the cookies formerly known as Samoas — vanilla cookies coated in caramel, sprinkled with toasted coconut and laced with chocolate stripes — are now Caramel deLites.
The decision really came down to the dough.
"This was a financial decision," said Donna Martin, CEO of the Eastern Missouri Council. Last year, the Girl Scouts sold 3 million boxes of cookies, which brought $6.5 million to the council and $3 million to individual troops, said Martin. ABC Bakers supplies cookies to 33 percent of troops nationally, a spokeswoman said. The taste may be slightly different, but the cookies will still be delicious, assured Patrice Martin, director of product sales for the local council. Trefoils are now called Shortbread, Tagalongs are Peanut Butter Patties and the Do-si-do is a Peanut Butter Sandwich cookie.
The Thin Mint will not change names. It is the sacred cow (and best-seller) of all Girl Scout cookies.
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